Activewear for those who put themselves out there. Designed in the US, with fair trade and sustainable sources across the globe.
Who Are We?
JOOB was founded by John Ames, Jr and Nicha Sangiampornpanit, a husband-and-wife team of adventurers and outdoor enthusiasts. Inspired by the advent of sustainable clothing and fair trade initiatives, John and Nicha sought to develop a company that gives back to mother nature, to its employees, and to its partner ecosystem – at the same time as designing stylish yet functional clothes to be used across many activities.
Preserving our planet for future generations is at the very heart of JOOB. Before we even sketched our first t-shirt, we made a commitment to being a 1% for the Planet company. We donate 1% of our sales to environmental non-profits, invest in carbon-reduction projects through South Pole, and use sustainable materials and supply chain practices. Plus, you can frequently find us volunteering at local initiatives to help the environment.
As we return from holiday travel and get back into the swing of things at JOOB HQ, we wanted to give an update on our production schedule and other happenings since our successfully funded Kickstarter campaign.
One of our resolutions this year is to be more conscious of our carbon footprint and take measures to lessen our carbon impact. We hope you'll join us in this endeavor. Take a look inside our process of determining our carbon footprint and how we partnered with South Pole and Cool Effect to offset our — and JOOB's — carbon emissions. And learn how to calculate your own carbon footprint!