Introducing The O-Coat

"The O-Coat is one of my favorite jackets to wear. This coat is great for daily use at the office or in a simple social gathering; it is comfortable and subtly stylish which makes it so versatile to use in any situation. Also, it's a great coat to travel as it is not heavy and can be carried with ease in any place. Indeed, this is a great coat that protects you from the cold, but it does not suffocate you if you choose to wear it indoors ... One of the best things about this coat that I have never seen in any other jacket I have ever owned is how wrinkle resistant it can be. Actually, I take this coat everywhere in the car or train and I do not have to be concern with how it would look if I put something on top or fold it in any way I see fit, every time I put it on the coat looks perfect. This is a great product!"

–Franco Gambini, Seattle, WA

It's 5 degrees Celsius, or 42 degrees F, whatever your preference.  Either way, it's raining, and that dampness chills your bone.  You may be going to work, or heading to the airport on a trip, or simply doing your daily thing.  You aren't going on an expedition, so your 5 pound $1,000 dollar coat is a bit much. Enter the O-Coat.  

Perfect for the just above freezing days with rain threatening.  It's light, tailored fit is equipped with a breathable yet waterproof membrane.  And the recycled polyester fleece lining keeps you snug while the recycled poly stretch exterior keeps you dry.

JOOB was founded by John Ames, Jr and Nicha Sangiampornpanit, a husband-and-wife team of adventurers and outdoor enthusiasts. Inspired by the advent of sustainable clothing and fair trade initiatives, John and Nicha sought to develop a company that gives back to mother nature, to its employees, and to its partner ecosystem – at the same time as designing stylish yet functional clothes to be used across many activities. JOOB gives back 1% of its revenues in local environmental initiatives through our partner Huron River Watershed Council – and gives back 2% of our revenues in quantifiable carbon reducing projects managed by our partner South Pole.